Take the Odor Out of Drug Wars With Lysol

September 16th, 2010

The revolutionary Pre-Soaking POWERBALL® bursts into action to help soften the toughest crime and corruption residues.

Above the relatively discreet picture of a dead body on El Blog del Narco, a chronicle of drug wars south of the U.S. border, run video ads for cleaning, air-freshening and mucus-fighting products.

Shrewd buy for Reckitt Benckiser, maker of Lysol, Mucinex and Finish, all of which are touted on El Blog del Narco. Outside of some remote jungle tribes who don’t have a word for “war” (or “napkin,” or “teleconference” or “microwaveable”), the blood-drenched narcotics culture too often has been ignored by the makers of home products.

Even more savvy, two videos for different products play while the audio for another two ads fight their way to your eardrums. That’s a four-for-one touch on the article.

Big thumbs up.

Beware: The image on this page is disturbing, but tame compared to other photos on this site.

Check Out My New Resume!

August 25th, 2010

Sure, it might not be the biggest news of the year, but I found a template I like. Now it’s updated and spiffy.

Welcome Home, Lucy!

July 30th, 2010

Camp is over! Lucy’s coming home!

We Stay Until the Heat’s Off

July 30th, 2010

It was the kind of lakeside cottage you'd expect Dillinger to hole up in until things cooled down.

Mars or Michigan?

March 16th, 2010
Peaked Interest

Lake Michigan threw up the rocks in a storm and then a cold, dry gale scrubbed away any loose sand it found.

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